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Graphic Design
Projects

Outside of my editorial designs in magazines, I've worked in graphic design for both art and marketing purposes. Between school assignments and freelance jobs, my projects are each constructed in Adobe Creative Suite. 

PFEFFERMINZE - Rebranding Candy Canes

The German word for "peppermint" is the title of my project where I had to completely rebrand an iconic candy. I used a polar bear as my main imagery, with candy cane stripes as my secondary. Sophisticated and minimalistic, the intended audience would be for grocery stores similar to Whole Foods, or Fresh Market. 

Freelancing for my alma-mater, they wanted a series of colorful winter designs to have for students to choose from. They selected this overall design and had these three color options to choose from.

CAFE MENU & MERCHANDISE

Given the restaurant, Victorian Coffee, I made a double-sided menu with a 'V' shaped mark, made to look like a coffee bean with it's stripe. In addition, there is a pastry bag and hat with the store branding.

VARIOUS T-SHIRTS

Freelancing for Samford University, they commissioned several varying t-shirt designs for different events. The first weekend of school known as "Connections," Homecoming weekend, and a dance party called the "Neon Party."

WINTER T-SHIRTS
PHOTOSHOOT MOODBOARDS

In order to keep photoshoots on brand and efficient during studio rental times, I created mood boards. Ensuring we got the shots we wanted, we could look at these as guides. Used in headshot photoshoots and an editorial shoot, they came in handy!

LINE ARCHITECTURAL DRAWINGS

A business owner in Georgia of three automotive garages commissioned these digital line drawings as a retirement present. There are three designs. Overall these are very similar, but each building has small details unique to it.

© 2021 BY LILLY KATE HOLLIS. 

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